If you’re wondering, “Why use WordPress blog?” You’ve come to the right place.
Pondering this question means that you have at least done some research on WordPress blog or heard about it from a friend or colleague.
But that doesn’t mean you’ve fully weighed the pros and cons or checked the features in depth.
Therefore, we would like to break down the benefits of using WordPress for you, giving a clear insight into why it is the most popular website building and content management software in the world. WordPress can really do almost anything!
The process of building a website incorporates these names into its life, as they are all platforms used to create websites.
Each has its own benefits, while many are used more often for niche websites for specific purposes.
For example, Shopify only makes sense if you are running an online store.
It is not a platform that you would start a blog with and then turn it into an ecommerce store.
Magento is in the same boat. Other website builders and platforms have more flexibility, and those are usually the most popular.
- The Software is free and open source
- It adapts so that you can make any type of website
- Supports many types of media
- It’s easy to learn and has a great community
- You can scale and expand your website with themes and plugins
- It doesn’t take a genius to manage it
- SEO comes first
- You are in full control of your website
- Blogging is hands down the best in the business
- Everyone is doing it
Both WordPress.com and WordPress.org are completely free.
You can know and summarize the difference between the two here , WordPress.org is a self-hosted version where you control the majority of your site and take advantage of advanced plugins.
WordPress.com works great for beginners, but it’s not exactly the best for a business planning to make money so moving away from WordPress.com makes sense.
It has better pre-paid plans, but we recommend it more for personal and hobby blogs.
WordPress blog is free for everyone who downloads it.
It is an open source project that has been around since 2003.
This means that WordPress blog is developed by a collection of contributors.
Open source projects are free, with great communities.
Users are often part of this community as beta testers or simple brand advocates, but there really is no requirement to participate if you don’t want to.
although WordPress blog is free, you will most likely end up spending quite a bit of money.
WordPress is self-hosted, so hosting is required. This can start at around $ 3 a month, for the really cheap shared servers, and go up to a few hundred a month for those who need maximum speed and performance .
You can usually find themes and plugins for free, but paid ones (premium) offer better features and quality of support.
Finally, many WordPress blog users end up paying for additional services, be it from freelancers or agencies.
For example, you can pay a freelancer to design a logo for you or adjust some of the CSS code on your site.
Other WordPress blog users are interested in keeping graphic designers or maintenance experts on their guard. It all depends on your experience and the scale of your website.
But overall, you can absolutely keep your WordPress blog costs to a minimum. Many webmasters end up paying just for the wordpress hosting.
When you navigate to the WordPress.org website , the basics of the platform are explained, but the only button (besides the regular menu ) is a link to “Get WordPress.”
Download the latest version of WordPress blog
This provides an instant sample of how WordPress blog is presented to users.
They don’t bombard you with ads or ask you to complete a survey before downloading the free software.
You will see a basic page with some descriptions, beta versions, requirements, source code, files, and a download counter.
It offers multiple download options (such as .zip and .tar.gz files) along with the proper instructions for installing the WordPress software on your own.
Download the latest version of WordPress blog
The simple installation method
If you are looking for an even easier installation method, we recommend consulting your hosting company.
The most respected hostings have one-click install buttons to get WordPress blog running in minutes. At seomaster , installing WordPress blog is as easy as clicking “Add Site.”
In this way, it is not necessary to manage the files and upload them via FTP.
WordPress hosting companies go one step further by handling all installation, maintenance, security, and backups going forward.
As for updates, you don’t have to go back to the download page every time a new version of WordPress blog is released . Instead, WordPress blog informs you about the update in the dashboard, where you can usually complete the process in less than a minute.
One of the most common misconceptions about WordPress is that it is primarily used for blogging.
At one point that was, in fact, the case. WordPress was developed as a blogging platform, but that has changed dramatically with the various releases of the new versions over the years.
In fact, WordPress is at an advantage due to its blogging roots. It’s one of the cleanest and fastest ways to write and publish blog posts, and all of that is included from the start. Some website building tools think design and applications first, then the blog interface comes in as an afterthought.
That’s not the case with WordPress, so you can create a beautiful eCommerce site and know that blogging is an integral part of the development process.
See it in action:
The list is endless, but here is a sample of the types of websites you can make with WordPress:
- Commercial websites
- E-commerce sites
- Chat rooms
- Web ratings sites
- Membership sites
- Electronic learning modules (eLearning)
- Personal websites for self-promotion
- Work meetings
- Business directories
- Question and answer websites like Quora
- Non-profit websites to collect donations
- Wikis and knowledge bases
- Media-centric sites like YouTube
- Coupon and auction sites
WordPress Portfolio Site
So for example, if I wanted to make an online portfolio for my web design business, I could go with the topic below. All it would require is a small one-time fee, a load of some demo data, and any changes I’d like to make myself.
WordPress ecommerce store
The screenshot below is a fairly popular eCommerce theme that is paired with the WooCommerce plugin.
WooCommerce is one of the main ways to turn your regular WordPress website into a working online store, with payment processing, a shopping cart, and product galleries. Watch this in-depth tutorial on how to install WooCommerce .
WordPress forum example
There are also many other ecommerce plugins like Easy Digital Downloads (typically used to sell digital products) and WP Ecommerce . Watch this in-depth tutorial on how to install Easy Digital Downloads .
The last example below is a forum. This website was built using a theme, but you should also consider searching the internet for other forum plugins.
Several are available, if you already have an interesting topic selected, but it does not have forum functionality.
And that is exactly how to achieve different types of websites with WordPress blog.
Write down the function you need, then go to Google and see if there are plugins or themes that fit your needs. I bet you will always find good results.
Feel free to check out the long list of accepted file types for WordPress blog, but you have to know that it supports all of the following major categories:
In my experience, it never happened to me that WordPress told me that a file was not supported. Common files such as .jpg, .png, .gif, .pdf, .doc, .pptx, .mp3, .m4a, .mp4, .mov, .wmv and .avi can be uploaded. There are also no problems with more dubious files like .odt, .key, .ogg and .3gp.
And although there are some file formats, such as SVG, that are not allowed, there are good solutions to avoid that.
Check out this tutorial on how to safely upload SVGs in WordPress . In short, if you want to put a photo, gif, video or document on your website, it is usually possible with WordPress blog.
It is even common to host documents and presentations on a website without publishing them on a specific page.
Yes, WordPress blog is compatible with practically any type of media file. However, you must follow the rules and only legally use media files that you own, open for free downloads, or usable when credit is granted.
Here are some places to find legal media files like photos and videos:
Take a look at this comprehensive list of places to find free images for WordPress blog .
See it in action:
As an excellent example of WordPress media file support, the Sony Music website promotes both songs and videos. Therefore, you can often find various forms of videos and audio clips on this website. Plus, it’s an image-packed website, as you can see with the great image of Kenny Chesney in the header. Although some website developers are getting better with media support, it seems that you will almost always find something that is not allowed.
The Variety website also uses WordPress , and its home page is filled with items such as background images, short videos, movie commercials, animations, music tracks, and galleries of movie and TV show shoots. It’s hard to find a better example than Variety, as every article written for the entertainment magazine has something to do with the media.
As an open-source software, WordPress can be used by anyone.
The userbase isn’t limited by pricing, premium customer support, or even skill level.
Sure, there are plenty of things to learn about WordPress blog , but any person could play around with the dashboard for ten minutes and start to absorb how the interface works.
And since there aren’t many roadblocks to gaining access to the software, users have made blogs, forums, online courses, seminars, webinars, and books, all outlining different aspects of the WordPress platform.
Then there’s the more official customer support from WordPress blog.
You can either pay extra money for dedicated support or work through the WordPress forums.
It’s truly incredible how many resources there are for learning about WordPress or having quick development questions answered.
For instance, you might follow a blog like this to receive a consistent flow of WordPress tips in your email inbox.
On the other hand, you can also search Google to locate immediate solutions (WPBeginner is known for quick fixes).
See it in action:
The WordPress community helps in two parts of the learning process:
- Organized training for long-term knowledge.
- Quick solutions to your WordPress problems.
WordPress training can be found for free or for a cost, but one thing is certain: the best online courses are well organized, affordable, and packed with information that you can use yourself, give to clients, or share with. your employees.
For example, the WP101 website is a well-known training venue with an impeccable video course on the following topics:
Once you learn about WordPress blog through a training course, you will end up working with your own websites.
Since traditional dedicated support is not provided through WordPress, you will need to target blogs, forums, Google, and other online communities.
The main WordPress support forum should serve most of your development questions.
In the screenshot below, themes for fixing WordPress, networking with WordPress, installing localhost, regular installations, and more are shown.
Personally, I’m more of a “Google it and see what comes up” researcher, but both forums and blogs are crucial to resolving issues in a timely manner.
As for premium plugins and themes, those developers often provide their own dedicated support through knowledge bases, forums , ticketing systems, and email.
We’ve already discussed how WordPress themes and plugins make it easy for you to build a website, but these elements are essential for scaling as well.
For a standard blog, you will get a theme , adjust the layout, and then start blogging. The same goes for a website or portfolio .
It is common for themes to function as the foundation of the site. After that, the design work is minimal, plus some color changes, logo additions, and of course the new pages and blog posts.
But every once in a while you realize that you need to add something new to your website. Maybe your customers are crying out for a membership section, or maybe you realized that a monthly questionnaire is a great way to get customers to engage with your brand. In both situations, a plugin rectifies the problem.
For example, there are many great membership plugins that turn part of your site into a community. Some of them are free, while others must be paid. The same applies to questionnaire plugins.
We have a list of the best quiz plugins on the market, and that’s just a sample from the selection.
Yes, plugins generally run the program when it comes to adding functionality to your site. Most of the time you only need one theme at the site launch.
But as your site grows, you will start to notice the different needs of your own site, along with changes in the industry. A good example of this was when Google started rewarding mobile-friendly websites. Within a year, it seemed like every WordPress theme developer started selling mobile-optimized designs. Therefore, many website owners were in need of getting new themes. It is also common for growing websites to get new themes for the following reasons:
- New look is needed.
- It is required to switch from a free theme to a more powerful premium one.
- The website owner wants better customer support from the theme developer.
- There has been a change in what the online business offers.
- The site owner needs different tools that plugins cannot offer.
See it in action:
Searching for a WordPress theme is as simple as completing a Google search. You can find a flood of lists that cover the different categories of WordPress themes.
Try searching for “real estate WordPress themes” or “housing WordPress themes”, and you will find many options. Your best bet is to browse the marketplaces and find some premium theme developers to suit your design needs.
- The WordPress Theme Directory
- Elegant Themes
- Template Monster
- Tesla Themes
- Theme Fuse
- Proteus Themes
- MH Themes
- Mojo Marketplace
There are other places to find themes. However be careful because from time to time the developers stop supporting and developing your theme and you are left without coverage. Some of the providers offer high-quality themes:
Plugins are similar to themes in that they exist in free and premium versions.
The only difference is that free plugins are much more widely used by real business websites.
Free themes are nice for beginners and personal blogs, but pros typically spend $ 50- $ 100 for a much nicer premium theme.
Read our in-depth post on free vs paid WordPress themes to learn more about what might be more useful to you.
However, that is not always the case with plugins, as many of the best plugins have always been free.
You can search for new plugins through your WordPress dashboard or go to the WordPress plugin repository .
This library has over 50,000 plugins, most of them free (or somehow a freemium business model).
The library has everything from caching to forum plugins, and spam to social media plugins.
Installing a plugin takes no more than a few minutes, and each of the plugin pages includes screenshots, feature lists, and even some demos.
Many premium plugins are also sold on the internet. The main difference between a free plugin and a premium one is that you generally get better customer service with a paid plugin. Here are some of the best places to look for premium plugins:
Website development companies often sell expensive packages in which they ask for an initial advance and a recurring monthly maintenance payment .
The only problem is that WordPress is not that difficult to handle, if you learn it and go through the proper training. Website management generally involves a few things:
- Making sure the server is fine.
- Controlling security.
- Running backups.
- Updating plugins, themes and WordPress software.
- Spam handling.
- Functionality test and faulty links.
- Page Speed and SEO improvements.
You don’t personally check the server, it’s more about getting good hosting and seeing if the site is running at all times.
Security and backups are handled with plugins or through a managed WordPress hosting plan.
Everything else on the list only has to be done in specific cases. For example, here at seomaster backups are taken automatically every day, stored for 14 days, and can be restored with one click.
For example, you may want to install a caching plugin to speed up your website. The same goes for SEO . Spam management is completed with the Akismet plugin, and there are some bad link plugins .
See it in Action:
One of the only manual maintenance tasks is updating plugins, themes, and WordPress itself.
The good news is that WordPress notifies you when new updates are released. Therefore, update every time you see the warnings.
It usually takes less than a minute for any update, then you can get back to work.
Everything else (like SEO, backups, speed, security, bad links, and spam) can be managed by plugins.
For example, the WP Time Capsule plugin is a wonderful tool for setting up incremental file and database backups.
The plugin runs in the background. If a file gets corrupted or your site crashes, there is the restore function to solve the problem.
Take a look at these three organizational tips for WordPress users which can help make your dashboard administration a little easier.
This lets search engines know about your content, and will index it, and possibly move up the ranking. As with everything in WordPress,
there are also more advanced features offered by plugins and online tools. Here are some SEO favorites to consider:
See it in Action:
Yoast analyzes the current post or page and shares how effective it is at targeting the keyword .
You’ll see keyword density, thoughts on keyword placements, SEO title mentions, page title suggestions, and more.
It’s basically a giant checklist for you to do your best SEO on every page.
A Google search for “website builders” or “web platforms” will reveal all kinds of results. WordPress will likely be on every website building chart, along with competitions like WIX, Squarespace, Joomla, Magento, Shopify, Weebly, and Jimdo.
All of these work perfectly for making websites, but the non-open source ones, like Squarespace, Shopify, and WIX, limit your control to the features offered in the premium packages.
That leaves you with some limitations like the following:
1. Ecommerce functionality is generally built in, so there isn’t much you can do to expand with plugins.
2. Usually it is adhered to what the hosting provides. You don’t have the freedom to test hosts and go with the best value or highest performance.
3. The adjustment code is limited to what the companies share with you. Worse still, you get stuck with a completely unique coding language, like with Shopify (it uses a language called Liquid). In short, it almost guarantees that you have to hire a specialized developer for the changes that you cannot handle through the editor.
4. You technically do not have full ownership of your site and content. You are renting the website from these companies. So when you stop paying, the business loses or retains all those files and pages. With WordPress, you own the files, and no one can prevent you from moving them to other hosts.
See it in Action:
The Appearance tab is the control center for all customizations in WordPress. It’s where you have the freedom to use themes, fonts, colors, widgets , menus, logos, and codes. Almost everything can be adjusted in this area. It’s great for beginners, intermediate, and advanced users, limiting the amount of code you touch, while also speeding up the development process.
Additionally, several themes have their own customization modules, or you can install a drag-and-drop editor to almost completely eliminate the need for coding.
As for the advanced editions, all website files are accessible through the WordPress blog dashboard,
your hosting account or through a local environment. If you’re trying to insert a code snippet for Google Analytics, or you’re trying a full landing page CSS overhaul, WordPress has you covered.
WordPress was born as a blogging platform. It has had competitors, but currently it doesn’t compare to the power, elegance, and advanced tools found in the WordPress blogging engine.
Options like Tumblr, Medium, Ghost, and perfect for hobbyists, but professionals choose WordPress. An amazing set of tools can be found within the WordPress blog editor.
You can run a simple one-author blog by taking advantage of the format and media tools.
There is also the option of creating a complete online magazine by scheduling very advanced posts and setting up multiple user types for contributors and editors.
Along with the options to preview, edit everything in post, and keep the code completely out of the equation, you really can’t beat WordPress blog.
See it in Action:
An advantage of the WordPress blogging platform is user roles or permissions . Suppose you run the site as an administrator. This means that you have access to the files, all the plugins, SEO and security tools.
You hire an editor and three writers to create content for the blog. The only problem is, you don’t want to fill them with anything other than blog posts.
Therefore, you can set one person as the Editor role and the others as Contributors. Publisher can now edit and publish posts, while Contributors can create posts but not publish them.
We can also look at the blog interface to see how powerful and well organized it is.
You can add media and change the format with the click of a button. This allows you to change the title and permanent link at the top, and there are options for categories, tags, and readability.
Revisions are shown to go back and retrieve past versions, and the Preview and Publish buttons are waiting for you until the end.
The Visual view renders the HTML, similar to what end users will see. You can also switch to text view, which reveals all the content of the post in HTML format.Struggling with downtime and WordPress issues?
So jump off the bridge with them! Okay, just because everyone else is doing something isn’t always the best reason to stick with it. But it’s been proven time and again that in the case of WordPress blog , so word has spread about its performance, scalability, and ease of use. There is a reason why over 29% of all websites on the internet use WordPress blog.
Clearly, WordPress is doing something right. You also don’t have to sacrifice much to try it. As mentioned, WordPress software is free, and most hosting companies have some kind of money-back guarantee.
Most experienced WordPress blog users will praise the developers for their constant updates and improvements.
The good thing is that every time an update is released, there is an informational page that describes how the update will improve the WordPress blog experience.
See it in Action:
62% of the 100 fastest growing companies in the US (Inc. 5000) use WordPress. – Nelio Software
WordPress has a showcase full of brands using WordPress blog, including everything from the Houston Zoo, the Obama Foundation, and even Toyota.
Some other notable ones include The Tribune Media Group, jQuery, Plesk, The Chicago Sun-Times, Dyn, Nginx, TechCrunch, and many more. Check out this list of the top 130 sites using WordPress .
We already covered some reasons why and how you can use WordPress blog. But let’s take a look at some of the additional approaches and perhaps they will make your site more special.
Just providing the news is not enough, you also need sources. RSS feeds are not dead yet , and they are used by many people to integrate with their readers and get a mix of different sources.
WordPress provides sources for your posts by default, but you may want to display the feeds from various sources.
If you are a real estate and real estate company using WordPress blog, you probably want a separate plugin to manage your property listings.
With the help of some plugins, you can create a website where builders, intermediaries and clients meet.
You can add a separate search and filter function to help your users. Add a payment portal (which we will see in the e-commerce section) and you can manage payments from your website.
With WordPress blog, you can create a strong knowledge base about a niche, an encyclopedia with features like a glossary, or even a dictionary.
You can associate the terms with your glossary, as well as create tags and categories.
You can create user-defined templates to display your content and make sure readers can find the answers to everything they need.
Many companies and developers, in fact, use knowledge base plugins like the Heroic plugin (as seen below) to create documents, which in turn reduces the time required for support and emails.
Do you want to create your own Coursera? There are many easy ways to do this with WordPress blog.
One of the most popular methods is probably with the LifterLMS plugin .
This allows you to create, sell and protect attractive online courses.
LifterLMS mission is to democratize education in the digital classroom.
Create lessons, create courses, include multimedia lessons and much more.
In fact, WP101 that we mentioned above uses LifterLMS to educate the masses about WordPress blog.
Whether they are lawyers, musicians, consultants or doctors; These types of industries revolve around scheduling appointments and reserving patients and / or clients in advance.
Fortunately, there are many great WordPress blog solutions for managing reservations and appointments online right from your site.
For typical WordPress installations, we recommend that you review the Easy Appointments and Booking Calendar plugins . If you are running an eCommerce site, there are WooCommerce Bookings and EDD Bookings plugins .
Although sites like Nutcache and Freshbooks provide you with a lot of business tools, like time and project management, if you want to do it on your WordPress site, WP-Invoice is a basic, but useful plugin.
Create an invoice for your products and services and send it to your customers. You can allow them to pay you directly through your site by integrating a payment portal like PayPal, Stripe, or Authorize.net. Add any time management plugin, and you can create a system that meets your business needs. There are also many great plugins for creating invoices with your current WordPress eCommerce site , such as WooCommerce PDF Invoices and EDD PDF Invoices .
If you want to create WordPress blog into a job board, all you need is a plugin. WP Job Manager allows you to add, manage and categorize job listings on your website.
It currently has over 100,000 active installs with a 4 out of 5 star rating. Registered users (or guests) can search, manage, and apply for jobs. Employers can also manage job listings (fill, edit and delete active listings).
You can integrate a customer relationship management (CRM) module directly into your WordPress site. This can save you time and money when having to move between other third-party systems. And due to the fact that there are some other WordPress integrations, in fact this might work better than a more closed or limited solution.
There are many different WordPress CRM plugins to choose from, in fact we dive into the top 12 . But if you are just starting out, we recommend that you check out the Zero BS WordPress CRM and WP ERP plugins . Both are developed by dedicated developers and are well supported.
Do you run a business where you plan multiple events throughout the year? No problem. If you want to create events on your WordPress site and integrate them with a calendar, it’s as simple as 123. In this post we cover the best event management plugins. Many of them have full sync with iCal, Google calendar, and more.
If you want to create a business directory , we recommend that you check out the Business Directory plugin . It currently has over 20,000 active installs with a 4.5 out of 5 star rating. You can create local directories, list business providers, and generate yellow pages as listings. You can keep the list for free or make it available at checkout. As for the premium modules, you can add a module to rate businesses and a Google Maps module to add locations to your lists.
To manage the progress of a project and its subtasks, you need a project management system . Although standalone options like Trello, Asana, and even Github projects are popular with developers (read: git vs Github ), certain people might want options within WordPress for such a system.
Forums may not be as popular as they used to be, but they are still a destination for many users looking for the answers they need.
The easiest solution for creating a forum on your WordPress site is bbPress . It is a lightweight plugin for WordPress, developed by Automatic, the same company behind WordPress.com.
It currently has over 300,000 active installs with a 4 out of 5 star rating. bbPress comes with the ability for plugins and themes, to customize the functionality and appearance of the main plugin. Best of all, it’s free!
There are a multitude of plugins that allow you to run your own participation websites on WordPress. Set up a cause and integrate a payment portal like PayPal or Stripe to accept payments. In fact, you can enable a feature where people will only be charged if they reach their goal.
If you want a mini Facebook within your website, BuddyPress is what to look for.
It allows you to create a social network for your company or organization.
It allows users to set up profiles, post messages, connect with each other, and create communities.
BuddyPress has its own set of plugins for other functionalities. Overall, BuddyPress provides a simple but good user experience if you want to create a minimal social network within your website.
WordPress blog has a huge following around the world. Some developers prefer to use other platforms, but that often has to do with learning certain coding languages and launching into less user-friendly environments. When it comes to bloggers, business owners, client developers, and e-commerce professionals, WordPress blog is the right choice. Not only do you keep full control over your site, but you also get great benefits like plugins, themes, free tools, and full media support.
Hopefully we answered your question, “Why use WordPress blog?” And if someone asks you the question, just send them this post. If you still have any ideas or concerns, let us know in the comments below.
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